{"id":526,"date":"2024-06-24T04:58:45","date_gmt":"2024-06-24T04:58:45","guid":{"rendered":"https:\/\/adlivetech.com\/siravit\/?page_id=526"},"modified":"2026-10-13T10:17:55","modified_gmt":"2026-10-13T10:17:55","slug":"history-of-ambfa-tailors","status":"publish","type":"page","link":"https:\/\/ambfa.com\/th\/history-of-ambfa-tailors\/","title":{"rendered":"\u0e08\u0e38\u0e14\u0e40\u0e23\u0e34\u0e48\u0e21\u0e15\u0e49\u0e19\u0e02\u0e2d\u0e07\u0e40\u0e23\u0e32"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"526\" class=\"elementor elementor-526\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0c41ea9 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"0c41ea9\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c35425a elementor-invisible elementor-widget elementor-widget-image\" data-id=\"c35425a\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 17-06-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"150\" src=\"https:\/\/ambfa.com\/wp-content\/uploads\/2024\/07\/our-story-page-logo-1024x192.png\" class=\"attachment-large size-large wp-image-2127\" alt=\"our-story-page-logo\" srcset=\"https:\/\/ambfa.com\/wp-content\/uploads\/2024\/07\/our-story-page-logo-1024x192.png 1024w, https:\/\/ambfa.com\/wp-content\/uploads\/2024\/07\/our-story-page-logo-300x56.png 300w, https:\/\/ambfa.com\/wp-content\/uploads\/2024\/07\/our-story-page-logo-768x144.png 768w, https:\/\/ambfa.com\/wp-content\/uploads\/2024\/07\/our-story-page-logo-600x112.png 600w, https:\/\/ambfa.com\/wp-content\/uploads\/2024\/07\/our-story-page-logo.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c1f4b2c elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"c1f4b2c\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 17-06-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">OUR STORY<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8f80494 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"8f80494\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 17-06-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>AMBFA is a world-renowned bespoke tailoring company with over 50 years of experience in Bangkok, Thailand. From our humble beginnings, we have grown into a multi-award-winning tailor, known for our dedication to quality and personalized service. Our mission is to provide the highest standard of personal tailoring, ensuring total customer satisfaction and crafting garments that tell your unique story. Here&#8217;s a brief story of how we began.&nbsp;<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a8a639d e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no elementor-invisible e-con e-parent\" data-id=\"a8a639d\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;animation&quot;:&quot;fadeIn&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t<div class=\"elementor-element elementor-element-20a0a53 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"20a0a53\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a4f68ea small_no_opacity elementor-invisible elementor-widget elementor-widget-image\" data-id=\"a4f68ea\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"225\" src=\"https:\/\/ambfa.com\/wp-content\/uploads\/2026\/07\/our_story1-300x225-1.webp\" class=\"attachment-large size-large wp-image-24831\" alt=\"\" srcset=\"https:\/\/ambfa.com\/wp-content\/uploads\/2026\/07\/our_story1-300x225-1.webp 300w, https:\/\/ambfa.com\/wp-content\/uploads\/2026\/07\/our_story1-300x225-1-16x12.webp 16w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-79e595e e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no elementor-invisible e-con e-child\" data-id=\"79e595e\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:200,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3ecb8b5 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"3ecb8b5\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:500,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Threads of Legacy: The Tale of Steve and Ambassador &amp; Smart Fashion<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-28c9675 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"28c9675\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tStarting in the 1960s, Steve, the co-founder of Ambassador &#038; Smart Fashion specialized in selling quality fabrics in his own retail store situated in Udon Thani, Thailand. Steve was a hard-working man who serviced and satisfied plentiful clients with his joyful persona.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e598f51 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no elementor-invisible e-con e-parent\" data-id=\"e598f51\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;animation&quot;:&quot;fadeIn&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t<div class=\"elementor-element elementor-element-b129844 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"b129844\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-755b05b small_no_opacity elementor-invisible elementor-widget elementor-widget-image\" data-id=\"755b05b\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"580\" src=\"https:\/\/ambfa.com\/wp-content\/uploads\/2026\/07\/E808ED42-BFAF-4E61-A5A6-3950715E3148-1024x742.webp\" class=\"attachment-large size-large wp-image-24829\" alt=\"\" srcset=\"https:\/\/ambfa.com\/wp-content\/uploads\/2026\/07\/E808ED42-BFAF-4E61-A5A6-3950715E3148-1024x742.webp 1024w, https:\/\/ambfa.com\/wp-content\/uploads\/2026\/07\/E808ED42-BFAF-4E61-A5A6-3950715E3148-300x218.webp 300w, https:\/\/ambfa.com\/wp-content\/uploads\/2026\/07\/E808ED42-BFAF-4E61-A5A6-3950715E3148-768x557.webp 768w, https:\/\/ambfa.com\/wp-content\/uploads\/2026\/07\/E808ED42-BFAF-4E61-A5A6-3950715E3148-1536x1114.webp 1536w, https:\/\/ambfa.com\/wp-content\/uploads\/2026\/07\/E808ED42-BFAF-4E61-A5A6-3950715E3148-18x12.webp 18w, https:\/\/ambfa.com\/wp-content\/uploads\/2026\/07\/E808ED42-BFAF-4E61-A5A6-3950715E3148-1320x957.webp 1320w, https:\/\/ambfa.com\/wp-content\/uploads\/2026\/07\/E808ED42-BFAF-4E61-A5A6-3950715E3148-600x435.webp 600w, https:\/\/ambfa.com\/wp-content\/uploads\/2026\/07\/E808ED42-BFAF-4E61-A5A6-3950715E3148.webp 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-06132e9 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no elementor-invisible e-con e-child\" data-id=\"06132e9\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:200}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-99c4b2c elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"99c4b2c\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:500,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Steve's Journey Amidst the Army<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-619d4ff elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"619d4ff\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Steve moved to a base in Nakhon Phanom during the Vietnam and USA war during the late 1960s. The US air forced used Thailand as their naval bases to fight the war against Vietnam. During their time there, the army were in need of clothes and Steve had the opportunity to serve them starting with alterations and continuing with bespoke clothing. This golden opportunity open doors to a new soldier daily queing to get measured by Steve.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9af165e e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no elementor-invisible e-con e-parent\" data-id=\"9af165e\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;animation&quot;:&quot;fadeIn&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t<div class=\"elementor-element elementor-element-bb3b2b1 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"bb3b2b1\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6187014 small_no_opacity elementor-invisible elementor-widget elementor-widget-image\" data-id=\"6187014\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"566\" src=\"https:\/\/ambfa.com\/wp-content\/uploads\/2026\/07\/f40a7711-b244-4f69-b722-7e6f665c98a0-1024x725.webp\" class=\"attachment-large size-large wp-image-24830\" alt=\"\" srcset=\"https:\/\/ambfa.com\/wp-content\/uploads\/2026\/07\/f40a7711-b244-4f69-b722-7e6f665c98a0-1024x725.webp 1024w, https:\/\/ambfa.com\/wp-content\/uploads\/2026\/07\/f40a7711-b244-4f69-b722-7e6f665c98a0-300x212.webp 300w, https:\/\/ambfa.com\/wp-content\/uploads\/2026\/07\/f40a7711-b244-4f69-b722-7e6f665c98a0-768x544.webp 768w, https:\/\/ambfa.com\/wp-content\/uploads\/2026\/07\/f40a7711-b244-4f69-b722-7e6f665c98a0-18x12.webp 18w, https:\/\/ambfa.com\/wp-content\/uploads\/2026\/07\/f40a7711-b244-4f69-b722-7e6f665c98a0-1320x934.webp 1320w, https:\/\/ambfa.com\/wp-content\/uploads\/2026\/07\/f40a7711-b244-4f69-b722-7e6f665c98a0-600x425.webp 600w, https:\/\/ambfa.com\/wp-content\/uploads\/2026\/07\/f40a7711-b244-4f69-b722-7e6f665c98a0.webp 1520w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e896076 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no elementor-invisible e-con e-child\" data-id=\"e896076\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:200,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a53bd35 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"a53bd35\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:500,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Relocation and Expansion<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a48d29d elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"a48d29d\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tOnce the war was over, the soldiers had to return back to the States and Steve was forced to relocate. A new store was finally opened in Sukhumvit 11, the heart of Bangkok after Steve facing multiple downfalls over different locations. The settlement of this new location brought in new experiences. In the late 1980s, Steve\u2019s son, Sam, joined the business and took it forward by traveling overseas and setting up trunk shows. Sam expanded the family business by traveling abroad atleast six times a year to different continents. In 2002, Ambassador &#038; Smart Fashion relocated once again to Sukhumvit 19 where our present store remains.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8291742 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no elementor-invisible e-con e-parent\" data-id=\"8291742\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;animation&quot;:&quot;fadeIn&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t<div class=\"elementor-element elementor-element-d7ae267 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"d7ae267\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-41e2e71 small_no_opacity elementor-invisible elementor-widget elementor-widget-image\" data-id=\"41e2e71\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/ambfa.com\/wp-content\/uploads\/2026\/06\/ambfa-team-1024x768.webp\" class=\"attachment-large size-large wp-image-21885\" alt=\"\" srcset=\"https:\/\/ambfa.com\/wp-content\/uploads\/2026\/06\/ambfa-team-1024x768.webp 1024w, https:\/\/ambfa.com\/wp-content\/uploads\/2026\/06\/ambfa-team-300x225.webp 300w, https:\/\/ambfa.com\/wp-content\/uploads\/2026\/06\/ambfa-team-768x576.webp 768w, https:\/\/ambfa.com\/wp-content\/uploads\/2026\/06\/ambfa-team-1536x1152.webp 1536w, https:\/\/ambfa.com\/wp-content\/uploads\/2026\/06\/ambfa-team-2048x1536.webp 2048w, https:\/\/ambfa.com\/wp-content\/uploads\/2026\/06\/ambfa-team-16x12.webp 16w, https:\/\/ambfa.com\/wp-content\/uploads\/2026\/06\/ambfa-team-1320x990.webp 1320w, https:\/\/ambfa.com\/wp-content\/uploads\/2026\/06\/ambfa-team-600x450.webp 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-96ab728 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no elementor-invisible e-con e-child\" data-id=\"96ab728\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:200,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0c55533 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"0c55533\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:500,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Continuing the Heritage at AMBFA<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4439e1b elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"4439e1b\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tIn the present day, Steve\u2019s grandchildren have stepped in to take forward the legacy of the family business. Gunita, Ann and Dev focus on bespoke tailoring and allowing clients to be able to design their garment in detail. In this modern-contemporary ambience, AMBFA focuses on a luxurious experience catering to ladies and gents tailored formal attire. Through personalized one-on-one consultations, we prioritize quality over quantity, ensuring bespoke outcomes tailored to each client&#8217;s desires. Clients actively participate in the design process, guaranteeing the perfect blend of craftsmanship and individual style.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>AMBFA is a world-renowned bespoke tailoring company with over 50 years of experience in Bangkok, Thailand. From our humble beginnings, we have grown into a multi-award-winning tailor, known for our dedication to quality and personalized service. Our mission is to provide the highest standard of personal tailoring, ensuring total customer satisfaction and crafting garments that tell your unique story. Here&#8217;s a brief story of how we began.&nbsp; Threads of Legacy: The Tale of Steve and Ambassador &amp; Smart Fashion Starting in the 1960s, Steve, the co-founder of Ambassador &#038; Smart Fashion specialized in selling quality fabrics in his own retail store situated in Udon Thani, Thailand. Steve was a hard-working man who serviced and satisfied plentiful clients with his joyful persona. Steve&#8217;s Journey Amidst the Army Steve moved to a base in Nakhon Phanom during the Vietnam and USA war during the late 1960s. The US air forced used Thailand as their naval bases to fight the war against Vietnam. During their time there, the army were in need of clothes and Steve had the opportunity to serve them starting with alterations and continuing with bespoke clothing. This golden opportunity open doors to a new soldier daily queing to get measured by Steve. Relocation and Expansion Once the war was over, the soldiers had to return back to the States and Steve was forced to relocate. A new store was finally opened in Sukhumvit 11, the heart of Bangkok after Steve facing multiple downfalls over different locations. The settlement of this new location brought in new experiences. In the late 1980s, Steve\u2019s son, Sam, joined the business and took it forward by traveling overseas and setting up trunk shows. Sam expanded the family business by traveling abroad atleast six times a year to different continents. In 2002, Ambassador &#038; Smart Fashion relocated once again to Sukhumvit 19 where our present store remains. Continuing the Heritage at AMBFA In the present day, Steve\u2019s grandchildren have stepped in to take forward the legacy of the family business. Gunita, Ann and Dev focus on bespoke tailoring and allowing clients to be able to design their garment in detail. In this modern-contemporary ambience, AMBFA focuses on a luxurious experience catering to ladies and gents tailored formal attire. Through personalized one-on-one consultations, we prioritize quality over quantity, ensuring bespoke outcomes tailored to each client&#8217;s desires. Clients actively participate in the design process, guaranteeing the perfect blend of craftsmanship and individual style.<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-526","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>History of AMBFA Tailors | Bespoke Tailoring in Bangkok Since 1960<\/title>\n<meta name=\"description\" content=\"Ambassador &amp; Smart Fashion has been crafting bespoke clothing in Bangkok since 1960. 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